Home staging: The Competitive Edge in a Cooling Market

For much of 2021 and 2022, we’ve experienced a hot market. Also referred to as a seller’s market, buyers were competing to put offers in on homes. But this is starting to change. As sellers struggle to get offers, prices are falling. Although it can be hard to get offers, home staging can be a powerful tool that will help you sell your house faster.

The Cooling Market

Over the past couple of months, there has been a noticeable cooling in the market. This is due to rising interest rates. Sometimes buyers have to stop buying and choose to wait. As a result, we’re seeing fewer buyers and more listings. The Orlando Regional Realtor Association’s survey revealed that 74% of agents think the market is cooling down.

Statistics for Staging

Now is a great moment to consider home staging, especially with the pressure to impress buyers. It’s proven that buyers tend to have certain expectations about how homes should look. The 2022 Home Staging Industry Statistics showed us that staged average-priced houses will sell 5 – 11 times faster in today’s market. Staged luxury homes will sell 2 – 8 times faster than those that aren’t staged. Staged homes can increase their sales price by up to 20% It’s clear that staging is your best bet for making sure your home doesn’t sit on the market for too long.

Understanding Home Staging

You now know why staging can be beneficial, but what does it actually mean? Many people associate home staging with attractive decor. While creating a home that is visually appealing is a major part of it there are many other aspects. Here’s a breakdown of some of the main elements of home staging.

Furniture and styling

A home can feel new by creating a natural flow and adding modern pieces. That’s why home staging will often include rearranging or swapping out furniture. Styling is best done in neutral tones. Artwork and carefully selected accent pieces can be used to add the finishing touches. For staging, you should pay attention to the living and dining rooms, primary bedroom, kitchen, bathrooms, and other areas.

Home Improvements

Along with styling your home with decor and furniture, staging may also include some minor home improvements. It could be a new coat of paint, a check on baseboards and caulk, or…

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